1. Money Laundering Scheme

Mattress Firm has a lot of stores, all over the place, which makes it seem like a definite possibility that the whole operation is a giant money laundering scheme. Who are they laundering money for? It's difficult to say, but the whole thing seems like it could definitely be a giant front for some massive illegal operation. I mean, who would question a mattress store? Those responsible for helping ensure that millions of people get a good night's sleep every night couldn't possibly have a sinister side to them... or could they??

2. Magical Illusion

Another possibility is that Mattress Firm simply does not actually exist. Maybe it's nothing but an elaborate illusion created by forces beyond our control, or by some highly skilled illusionist. That seems more plausible to me then believing that there are actually that many mattress stores, so perhaps magic is involved in some way.

3. Actual Mattress Store

This is obviously the most unlikely of all the scenarios, but I've decided to still acknowledge it as a theoretical possibility. Maybe Mattress Firm really is just a chain of mattress stores, with nothing more going on whatsoever. Maybe every single one really is just a mattress store and nothing more. Maybe the company's main objective really is to just sell mattresses. It seems highly unlikely, but I suppose it's possible.

4. Alien Fortress

Somewhere out there in the vast expanse of the universe, maybe extraterrestrial beings exist, occupying their planet while completely unaware of Planet Earth. Or, maybe aliens have already arrived on our planet, through the disguise of Mattress Firm. Perhaps the mattress chain is actually a group of alien fortresses, allowing these beings of another world to collect intelligence on the human race. I'm just saying, next time you go to Mattress Firm, keep an eye on whatever salesman you talk to because there is a slight chance that they are actually an alien life form plotting the demise of humanity.

5. Government Laboratory

There must be something suspicious occurring inside the walls of Mattress Firm, and maybe the government is actually responsible. Maybe the stores are actually secret government laboratories containing our nation's deepest, darkest, most securely held secrets. Perhaps the stores are actually sites where questionable government experiments and surveillance projects take place. You just never know.