Please tell me I'm not the only one this has happened to.
You're chillin. You open the YouTube app. You see a makeup tutorial, and the thumbnail draws you in. You click on it, and you watch it. All is well.
Only it isn't, because you don't stop there. Your thumb creepily scrolls to the related videos. There's hundreds. You click on one, then another, then another, then another, then another and THEN... it's been three hours and you've watched hundreds of product reviews and smokey-eye tutorials. You don't know who you are anymore. You don't know what year it is.
You'll be pleased to know that binge-watching makeup tutorials is very common, even for people who have never worn a full face of makeup in their lives.. You aren't alone in your addiction, and you shouldn't be ashamed. In fact, go open YouTube right now. I know you want to. I've conveniently compiled a list of the best beauty gurus on YouTube, in no particular order, so that you never run out of makeup tutorials to watch. You are so welcome.
1. Tati
Tati is the actual queen. She uploads videos five days a week, so you'll literally die of old age before you run out of videos to watch. She specializes in reviewing products (especially weird and outrageously expensive ones), finding drugstore dupes, and letting you know the real tea, always. Her voice is alarmingly therapeutic, and if it's not "Tati approved," I don't want it. All hail the queen. Click here to go to Tati's channel (and never return).
2. Laura Lee
I hope you're ready for your daily dose of southern comfort. Not the alcohol. Rather, the cute little Alabamian known as Laura Lee. She specializes in testing viral/weird products, full-face videos, and how-to tutorials. You can always count on her to make you laugh, because she's a total spazz. You will never get tired of her accent, either. Click here to go to Laura Lee's channel.
3. Manny MUA
Manny is not for the faint of heart. He's a fierce bitch, and he'll definitely keep you laughing throughout all of his videos. He frequently uploads collaborations with other YouTubers, drugstore dupe tests, and one-brand tutorials. "Welcome to my channel... heheheh." Click here to go to Manny's channel.
4. Nicol Concillio
HOW YOU DOIN'? Nicol is always reviewing products and keeping it real. She's one of the few beauty gurus that doesn't live in LA, which I appreciate, for some reason. She tests loads of products, collabs with other gurus, and of course, uploads those very entertaining "products I hate" videos. Click here to go to Nicol's channel.
5. Jeffree Star
Again, if you're sensitive, you should probably steer clear of J Star. However, if you have a good sense of humor, you'll love him. He posts all kinds of insane product reviews, is always the first to review the latest trends, and frequently collabs with his friends Laura Lee and Manny. You either love him or hate him, but you've gotta admit he's entertaining! Click here to go to his channel.
6. JennaMarbles
I know, Jenna's not really a beauty guru. But she does have a boat-load of beauty videos, mostly ridiculous ones. Jenna doesn't take her beauty videos too seriously, thus making for a super entertaining watch. Titles include 'Giving Myself A Set Of Gel Nails', 'Bleaching My Eyebrows', 'Giving Myself A Perm', 'Doing My Own Acrylic Toenails', and one of my personal favorites, 'An Adventure In Paraffin Wax'. There's also the 100 Coats video, pictured above. You will not be disappointed. Click here for Jenna's channel.
7. Jaclyn Hill
A lot of drama surrounds Jaclyn, but I'm obsessed with every look she creates. For me personally, it's more about the makeup than anything else. On Jaclyn's channel, you'll find her current beauty favorites, vlogs, and in-depth tutorials. I would also kill to have her palette. Click here for Jaclyn's channel.
8. Jamie Genevieve
Jamie Genevieve is another YouTuber that I could literally stare at all day. How is she so pretty? How's her makeup so perfect, always? The world will never know. She does it all - mainly, you'll find vlogs, in-depth tutorials, and product reviews. Click here to go to Jamie's channel.
9. Jordi (itslikelymakeup)
I can't praise this woman enough. Every look she does, stuns me. She explains everything so clearly, and she'll give you creative makeup inspiration for days. She's also the queen of faux freckles. On her channel you'll find endless tutorials and GRWMs (GRWM = get ready with me). Click here to go there!
10. Jasmine (juicyyyjas)
I've been watching Jasmine for years, and she's definitely one of the most underrated beauty YouTubers. Her infinite knowledge about makeup is mind-blowing. Her channel is filled with tutorials, product reviews, hauls, and more. I especially love her drugstore videos. She's a strong believer in affordable beauty! Click here to watch.
