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Student Life

Why Snapchat

Learning Snapchat in the new year

Cindy Schriver

Dec 26, 2016

University of North Florida

Louis Vuitton

There are a bunch of things that should be on my New Years list of resolutions. Lose weight, exercise, eat better, the standard that is on pretty much everyone’s list. The thing I think I may possibly have a chance at succeeding at is learning more about one of the newer social media platforms, Snapchat.

I can navigate my way through Facebook and Twitter with ease. It is a rush to get the tweet to a celebrity answered by the celebrity (or their assistant). I have to admit, I still don't get the purpose of Snapchat.

Snapchat is a platform where you can video or take pictures and allow people to have a front seat to your life. You can subscribe to channels from places like National Geographic and Buzz Feed for fun interesting stories that change every day.

Right now the only thing that I use Snapchat for is their awesome filters.

These are some of my favorites from the last few months. There are filters for movies coming out, seasons and ones that smooth and fix some of the imperfect parts on your face, kind of like a facelift without the surgery.

It would be so great if the world saw you through the facelift filter.

Snapchat is also a fun way to make silly jokes like this one. Her name is Merry.

I went shopping the day before Christmas and this was in my Snapchat story, describing the drivers I encountered who were definitely NOT showing the Christmas spirit.

Whether I fully understand the importance of Snapchat, the fact of the matter is it is one of those platforms that need to be used by businesses and public figures if you want to appeal to the younger half of the world.

One new thing I recently learned is you can make your own special Geo-filter to promote your event or business. My sister and her family organize a run in Georgia to benefit wounded soldiers. I learned that I can create a special filter for the day of the event and for just a few dollars the people who run in the race can create a Snapchat story and publicize their event. How cool is that?

Keeping up with social media is challenging, there seems to be a new platform popping up every other day. Social media is the key to advertising your business or gaining an audience.

So 2017 will be the year I get my Snapchat on.

You can follow me on Snapchat, my handle is above. I am also on Instagram and Twitter!

Happy New Year, see you all in cyber space <3

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This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.

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