Local businesses are an essential part of maintaining your local community. Supporting local businesses is a great way to invest in your communities, by keeping your money local. Small businesses give more money back to the communities they are a part of than chain stores. Local businesses also offer quality products and unique products that can't be found in chain coffee stands. This is especially true with coffee shops, local coffee shops offer quality coffee that you can’t seem to buy anywhere else. Red Star is a local coffee stand that offers exceptional coffee that is much different than what you'd find at Starbucks.

Red Star is a ravishing local coffee stand in the Moscow/Pullman area that embodies the community it is a part of. Red Star has a large drink menu with unique specialty drinks. They also add new drinks to their menu on a regular basis that make try something new exciting. An advantage of Red Star being a local coffee stand is when you fall in love with a new drink you are able to get it four months later. At Red Star, you are able to get a pumpkin spice latte in the summer time.

The atmosphere at Red Star establishes and maintain a strong sense of community in the stand. The festive decorations and friendly baristas creates a fun, upbeat, and unique atmosphere.

Red Star is located in a college town, near two different state university. They maintain a welcoming upbeat atmosphere and show their support both universities. They do this by representing the schools on game days and naming menu items representing the universities. An example of this are the delicious bagel sandwiches that Red Star offers. These bagel sandwiches are perfect for grabbing a quick meal to eat on the run. They named one the Vandalizer and the other the Cougar Classic after University of Idaho’s and Washington State University’s mascots.