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The 2019 Digital Marketing Landscape

Digital Marketing

Nov 18, 2019

Is your business struggling in digital marketing?

Many people think that digital marketing is as simple as placing an ad on the internet. However, there are a variety of ways to engage with consumers and grow your audience without ads.

The digital marketing landscape is full of trends that business owners are using to earn more money. By following a few of them, you'll give off a professional appearance and satisfy customers.

Read on to learn about the latest emerging trends in marketing.

Social Media Integration

One of the most popular marketing industry trends is the integration of social media accounts in other services. Social media has over 3.2 billion active daily users, allowing websites to gain an audience without forcing users to create an account with them.

With an account on the likes of Facebook or Twitter, you can sign into a website and access all of the features as you would with a standard account. Some services will share information between the two, allowing you to easily make posts on multiple platforms.

Chatbots

Chatbots are amongst the newest emerging trends in marketing. These are windows that will pop up on your screen when you visit a website. They'll allow you to interact with AI to do a variety of tasks.

With a chatbot, you can search for items, speak with someone directly, and ask questions. AI has been developed to the point where it can understand what a person is requesting based on keywords within a phrase.

While the idea of getting popups on each website may sound frustrating, these chatbots only use small portions of the screen. You can close the window at any time, and some websites let you keep them closed whenever you revisit the site.

Live Streaming

While YouTube's video streaming platform has become a giant in the world of online entertainment, current YouTube trends consist of live streaming. Unlike a standard YouTube video, live streaming isn't pre-recorded.

One of the ways that content creators attract the attention of viewers is by using thumbnails. Just like a YouTube video, you can add text on photo thumbnails for your live stream.

When you go live, users can interact with you by commenting and donating money. This form of entertainment has become increasingly popular because it gives a way for viewers to directly engage with their favorite content creators.

Take Advantage of Today's Digital Marketing Landscape

The digital marketing landscape is difficult to understand for many people, but you can take advantage of it by following these trends. You'll quickly notice that your business will grow as it will be accessible and engaging for all users.

Start including social media integration into your websites so that customers can quickly access your content. Including chatbots will allow you to save money on customer support, and live streaming will allow you to personally engage with your audience.

Feel free to browse the rest of our blog to learn more effective ways to grow your business.

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This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.

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The 2019 Digital Marketing Landscape

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Take Advantage of Today's Digital Marketing Landscape

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You are fun, but firm.

"Getting drunk with your best friends is an experience in and of itself. It takes us on wild and ridiculous adventures with the people we trust with our lives."

The Mother Hen

The Instigator

The One Who Always Texts Her Ex

The Shakira

The Philosopher

The Reluctant Homebody

The MMA Fighter

The "I'm Not Even Drunk!" Girl

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It's so rude that we have finals.

1. When you look at your finals schedule and become immediately overwhelmed:

2. When your professor says that the final is only going to be short answer questions:

3. When you text your parents to tell them that you're going to have a mental breakdown and drop out of college and they're just like:

4. When you're trying to study with friends, but then you realize that you haven't gotten anything done:

5. Then you just end up going on your phone.

6. When you're two weeks away from finals and your professor tells you that you should probably start studying now:

7. When you sit down to take your final and the first question hits you like:

8. When you start the practice problems and you're just like:

9. When you're in your final and find a question that you actually know the answer to:

10. When that one annoying kid in your class says that the final was super easy and they aced it:

11. When you come back from your 7:30 a.m. final and crash:

12. When your professor tries to teach you new material a week before the final:

13. When you decide to eat away the pain that is finals week by ordering massive amounts of food:

14. Filling out course evaluations for that one difficult professor like:

15. When it's right before your first final and you're just like:

16. When your professor tells that you the final is cumulative:

17. When the kid next to you keeps looking over at your test:

18. Looking back on the outfits that you wore during finals week like:

19. When it's been two hours and you've only gotten through five notecards:

20. When you finally make it to the end of the week:

There's always chaos in the restaurant business.

Anytime you turn a corner the words "corner!" without you even realizing.

People are amazed at how professional you are when speaking to strangers, or on the phone

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Take the time to do what you love.

Every Saturday you will avoid doing homework like it is the plague. When Sunday rolls around you will complain that you have way too much stuff to do and not enough time to do it.

Your college experience is what you make of it.

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