When I walk into the mall, I can kid myself by trying to shop other places, but I know I will eventually end up at Buckle. It is easily my favorite store. While others may not appreciate Buckle as I do, these are 10 stages of shopping that every Buckle customer can relate to.
1. Spotting the Store
Once you have made eye contact, you’re committed. Before you can stop yourself, you're inside Buckle.
2. The Overwhelm
Suddenly your eyes are trying to take in all the beautiful things: the shoes, jeans, jewelry, tops and all the layered outfits. Before your hands can begin to attack the perfectly arranged displays, it hits you.
3. The Realization
You want it all. You want every piece of clothing in this store. Buckle needs to be your closet.
4. The Rescue
After going through half a dozen emotions in the span of about 30 seconds, you’re undoubtedly greeted with conversation by a Buckle employee. They have come to help you.
5. The Dressing Room
In a short amount of time, you’ll find yourself with an outfit or eight gleaming on their hangers, and of course they look even better on. You’ve probably never seen such a perfect outfit before, or even knew that something so beautiful existed. The bigger problem is the clothes will just keep getting tossed over the door until you cannot handle the overload of perfect clothing any longer.
6. The Cutoff
There comes a point where you just can’t try cute clothes on any longer.
7. The Counseling
You’ll ask yourself, “Do I really need all this?” Reality says no, but because you are blinded by love, you accept that you need everything in the dressing room.
But wait...
8. The Depression
You decide to look at the price tags for the first time, and you remember that you’re broke.
9. The Checkout
You convince yourself that you can afford one or two of your favorites.
10. The Layaway
And then you’ll just put the rest on layaway because you know you’ll be back to Buckle anyways.
