Success In The Music Industry: Cookie-Cutter Versus Avant Garde | The Odyssey Online
Start writing a post
Entertainment

Success In The Music Industry: Cookie-Cutter Versus Avant Garde

An analysis of which of these very different creative approaches operates best in the industry.

48
Success In The Music Industry: Cookie-Cutter Versus Avant Garde
Tumblr

An idea that has been dwelling in my mind recently is the concept of what makes a song successful in the music industry in modern times. Lots of the tracks that make their way into high-ranking spots on charts such as Billboard and iTunes and get a huge amount of radio plays are commonly stuck with the argument that they “all sound the same.” The interesting thing about this statement is that even though lots of people look down on mainstream music because it lacks creativity and/or depth, they had to make it to high-ranking spots somehow, right? Which leads me to wonder, what draws people to certain songs and how are their personal judgements of music developed?

There are countless songs that have been written throughout time that use the same chord progression; included in this list are:

“Hey, Soul Sister” by Train

“She Will Be Loved” by Maroon 5

“Kids” by MGMT

“Paparazzi” by Lady Gaga

“No Woman No Cry” by Bob Marley

“If I Were A Boy” by Beyonce

“Let It Be” by The Beatles

“No One” by Alicia Keys

“Someone Like You” by Adele

“Don’t Stop Believin’” by Journey

“Love the Way You Lie” by Eminem feat. Rihanna

…just to name a few. It’s interesting to analyze the overlaps on all of these songs because we don’t typically hear them as having a large number of similarities. In relation, there are some debates of songs that are clearly and audibly alike from the moment we first hear them. For example, to this day I still have trouble separating Omarion, Chris Brown, and Jhene Aiko’s “Post To Be” from Kid Ink, Usher, and Tinashe’s “Body Language.”

In addition, the first few times I heard “Ayo” by Tyga and Chris Brown, I could’ve sworn it was the same song as “Kama Sutra” by Jason Derulo and Kid Ink.

This is not to take jabs at these artists and attacks them as “uncreative” or “bland,” because I honestly found all of said songs to be catchy. And this occurs in other genres as well; Tom Petty and The Heartbreakers' “Mary Jane’s Last Dance” has been compared to Red Hot Chili Peppers’ “Dani California.”

Also, Tom Petty and The Heartbreakers' “I Won’t Back Down” somewhat resembles “Stay With Me” by Sam Smith.

These are compelling points because these artists are not typically lumped into the category of being “cookie-cutter,” but they fall into the unfortunate circumstance that so much music has been created and put out into the world that the incident of just-so-happening to create music that has similar traits to other songs is very likely.

At the same time however, is there a higher level of success for the songs that make it into the mainstream media that do actually sound different from the “usual” sound? For instance, recall hit songs like Gotye feat. Kimbra’s “Somebody That I Used To Know,” “Happy” by Pharrell, “Rude” by MAGIC!, “Thrift Shop” by Macklemore & Ryan Lewis, “Rolling in the Deep” by Adele, “Crazy” by Gnarls Barkley, and “Hey Ya!” by Outkast. All of these songs did tremendously well on the charts, and they had pretty unique sounds in the sense that they weren’t necessarily the typical “cookie-cutter” kind of songs that usually perform well in the music realm -- and they got an extra slight amount of praise and recognition for being different as such. This leads me to my next point, that is consumer preferences.

Music is a very dominant part of my life, and I’d consider my taste in music to be very wide-ranging and broad. I like artists varying from mainstream to small-scale, and I enjoy genres all over the board from hip hop to folk, pop to jazz, neo-soul to indie, EDM to country, and so on. One thing I find myself asking about artists though, is along the lines of “what makes them special?” By this, I mean that I find myself pondering why I should enjoy someone’s music -- what are they doing that is worthy of my attention? What makes them different from other artists? Depicting uniqueness sets apart artists in my mind from everyone else in the music industry trying to break into the scene, and a strong sense of creativity in music-creators very much sparks my interest. But at the same time, how many artists top charts with music that sounds like the song that was in its spot just the week before it? It is an interesting tear between “giving people what they want,” in the sense that an artist creates work similar to already-existing music because they know it will be perceived well as it has been proven to satisfy listeners and the artists that take the “avant-garde” approach to it and make it a goal to come up with something new that contrasts what everyone else is putting out. Of course, there is never technically a guarantee or set expectation as to what music will do well with consumers, but it’s an interesting debate to look into and try to break down which of these creation approaches operates best in the industry.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Lifestyle

10 Signs You Work In A Restaurant

There's always chaos in the restaurant business.

296
10 Signs You Work In A Restaurant
Brisanis

Working in the restaurant industry is possibly the most fundamentally challenging occupation I have ever experienced when it comes to hospitality and customer service. When you go to a five-star restaurant you expect the time of your life, a two hour getaway, a walk through another time period (rustic Italy, France, Spain, etc), or simply a honeymoon undergo. What you don't see are the behind the scenes scut work: carrying trays, polishing glassware and silverware, kitchen chaos, the list is endless. Now, I'm not saying being a host, server, or bartender is the worst thing in the whole wide world, there are definitely worse things. But the fact of the matter is that it isn't always sunshine and rainbows. In the two years that I have spent in restaurant and customer service, I have spoken my share of expletives, yelled at kitchen staff, and dealt with not-so-happy guests. It isn't easy to keep a bright and shiny smile on your face when all you want to do is choke every person who walks near you. Anyone who has spent even two weeks working in a restaurant understands the rigor and stress that comes with it. Restaurant culture is a tiny world in and of itself that operates on its own principles and creates its own society. It even has its own language. The sayings "runner", "corner", and "on a bus" wouldn't make sense to anyone otherwise. My mother and I both work in a restaurant and the best advice I can give someone going out to eat is to treat us like people. Yes...believe it or not we are people, people. Say "please" and "thank you", or stack your cleared plates before a busser gets to the table. Trust me, the gesture goes a lot farther than you may think.

So, if you work in a restaurant, you can relate with the following points. If not, check out how the brain of a restaurant service (or any customer service) worker actually works. See if you can identify any crazy weird habits your friends have a tendency to partake in.

Keep Reading...Show less
Adulting

11 Things I Learned My Freshman Year of College

Not everything you learn in college can be found in a textbook.

266
Breanna Vogel
Breanna Vogel

One of the scariest things we will ever face in our life is going to college. Many of us move away to a new town, join new organizations, and make new friends. We are expected to study, have a social life, relationships, maybe work, and be healthy. It seems pretty easy to do, and in high school all we wanted to do was graduate and move on to this next chapter of our lives. If you are in high school, here are some things that you can learn from before you get to college. If you have already been through your freshman year of college, hopefully you can relate to the things I have learned in college.

Keep Reading...Show less
how to get away with murder
Tumblr

It's about that time where we are too tired to do anything productive, too cold to leave bed, and too lazy to find a new show to watch so we result to re-runs.

For all of you home-bodies, for all of you cold weather haters, here are my suggestions for this holiday break. Let the binging begin!

Keep Reading...Show less
Relationships

12 Long-Term Relationship Milestones

You've got a keeper if you've made it to any of these milestones.

688
couple on the beach
Pexels

You've been together for so long. It's great. And as the time spent in your relationship grows, you hit certain milestones where you know it's real. These can be make-or-break moments, or just little things where you finally realize that you're both doing it. Everybody hits these milestones, no matter how long it takes; they're inevitable.

You know you've made it when you hit these long-term relationship milestones.

Keep Reading...Show less
10 Of The Best Shows To Binge Watch Over Winter Break

As the semester is coming to an end, most of us are going to have more free time on our hands. This calls for binge watching a new show on Netflix and really using this break to relax from the stress of school. Here are some of the best shows on Netflix that you should be watching.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments