For anyone who is in the beauty community, you have heard about the highly anticipated drop of FENTY BEAUTY by Rihanna. It was released September 8, 2017, exclusively to Sephora- online and in stores.
Unlike most new brands, she released multiple items at once rather than one at a time. All the packaging is honeycomb shaped and pink nude colors; it is a very classy yet chic. Of course, knowing Rihanna, she did not follow the norm and release items that can be found with every other brand. She focused specifically on face –– foundation, primer, highlight, etc.
And to top it all off, it is formulated without parabens or phthalates and is 100% cruelty-free.
However, with a huge release, it can be quite overwhelming. Below you can find the four most successful products so you don't have to go in blindly.
Pro Filt'r Soft Matte Longwear Foundation ($34)
This foundation comes with 1.08 oz –– a little over standard and comes in a whopping 40 shades. There are shades for the pale-as-paper to deep-as-night. Her effort to include every skin color and skin type is appreciated by everyone. It is medium coverage but can be sheered out or built up and has a matte, skin like finish. It blurs the skin to hide pores and imperfections and is shine and oil free. However, they do slightly oxidize so either swatch them in store and let it dry or purchase one shade lighter.
."Foundation is one of those areas in the beauty industry that has a big void for women at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created."—Rihanna, Brand Founder
Pro Filt'r Instant Retouch Primer ($32)
It is the same 1.08 oz as the foundation. This primer mattifies, refines pores, and smooths your face while increasing the longevity or your makeup. It's consistency differs than most mattifying primers because it is comparable to a lotion's consistency. "The universal invisipink™ formula creates a filter-like blurring effect and melts instantly into all skin tones without a trace"
Killawatt Freestyle Highlighter ($32)
These highlight duos come in six different compacts with 10 distinct shades. Each contains 2 pans of .12 oz; however, two are a single pan compact and not a duo- a .28 oz pan. Each duo comes with a shade with a light sheen and then a corresponding one with a blinding, metallic shimmer. The single pans are probably the most coveted shades- Trophy Wife, a blinding, glittery true gold, and Metal Moon, an iridescent, icy white, gold. The four duos are all pinky/peachy tones. This formula is a cream-to-powder finish so it will glide on smoothly and hide texture rather than extenuate.
Match Stix Shimmer Skinstick ($25)
These cream to powder shimmer sticks are quite the stunner. It is .25 oz. There are 10 shades- 6 "natural" shades so there is one for every skin tone, and 4 fun shades. These can be applied directly on to the high points of the face to highlight, to the lips, on the eyes, or anywhere you want! These multi-purpose sticks can be lightly applied, or heavily layered to get the full pow.
These 4 out of this world hits are only the beginning of a bomb a** brand. Make sure to try out all of the products yourself at the nearest Sephora to get your socks personally blown off. For a review of all the released products check out Jeffree Star or Laura Lee.