Many of us are familiar with the sentiment "the world would be better off if everyone just cared a little more." So then, if it’s really that easy, what’s been the hold-up?

Back in 2013, during the days following Christmas, a wave of generosity overwhelmed a Starbucks in Connecticut. From then on, what would soon be known as "pay it forward" began as the result of one customer’s decision to buy the drink of the person behind them in the drive-thru. This random act of kindness started a chain reaction that went on for multiple days. It didn’t take long before it caught on and soon it began to occur at other Starbucks around the country in states as far as California and Florida. But what had quickly developed into a national movement quickly faded away.

A few months ago a friend of mine, Bo Brown, reintroduced me to this concept of paying it forward. At this point, I was no stranger to the idea of doing something good for others simply because someone had done something good for you. But what caught my interest was that rather than doing something nice for just one person, he did it for five people. And in turn, those five people would eventually do something nice for another five people, and so on. I wasted no time and was eager to participate in this movement.

Something about doing nice things for no reason gives me a good feeling. Whether it’s gift-giving, helping out a struggling friend, or even a stranger, I always feel good in knowing that I was able to do something for someone besides myself. Maybe it’s part of why I went Greek. After all, philanthropy and community service are a big part of what we do. And I know that I’m not alone in this feeling. And so it’s because of this exact feeling that I urge you to pay it forward. Once you finish reading this article, choose five people in your life and do something nice for them. It can be as simple as cleaning their room or buying them dinner. But once you do that, make sure to encourage them to pay it forward for five other people.

There is no Twitter handle, no Facebook movement, nor a Pinterest craze. There is just this simple idea that doing something nice for someone else will encourage them to follow suit and pay it forward. Yet it’s also a powerful one. After all, it only takes a second to hold the door for someone and that just might be the push that someone needs to become a part of the movement.