Since Netflix has become an entertainment powerhouse, traditionalist film festivals like Cannes have been at odds with streaming services.
Netflix has participated in the Cannes Film Festival in the past, screening "Okja" last year. But the festival has recently implemented 2 new rules.
1. All films competing for awards have to be released theatrically before they can be streamed.
I am 100% for this rule. The movie-going experience is dying, and that's really a shame.
There are some movies that must be seen on the big screen, like Christopher Nolan's war epic "Dunkirk" and Denis Villeneuve's sci-fi dazzler "Blade Runner 2049." The experience is more effective on the largest screen and best sound system possible, and the theater is still unmatched.
It's fair for a film festival to demand a theatrical release.
2. Films cannot appear on streaming platforms until 36 months after its theatrical release.
This is where Cannes lost me. It's one thing to require a 3-month window from theatrical to streaming release. It's another to require a 3 YEAR window, which is unrealistic.
In 2016, I saw "Manchester by the Sea," a film by Amazon Studios, in the theater. I appreciated the opportunity to see it there. A few months later, it was on Amazon Prime to stream. This was a fair compromise. Sure, the cinema could use a little life support, but Cannes has the responsibility to evolve with the times.
Martin Scorsese's newest film, "The Irishman," has been funded by Netflix (100 million!). Scorsese is a legendary filmmaker, and the idea that he will be barred from competing is ridiculous.
In response, Netflix has pulled all of their films from the festival, even those not in the competition. Cannes is not doing cinema any favors by implementing impractical rules.