"More Life:" Less Drake, More Mandems And Badgyals | The Odyssey Online
Start writing a post
Entertainment

"More Life:" Less Drake, More Mandems And Badgyals

Drizzy Rascal is a real badmon!

43
"More Life:" Less Drake, More Mandems And Badgyals
Dj Booth

Drake recently dropped his extremely-anticipated, heavily-teased, and now-record-breaking playlist "More Life." And, as is the case whenever Americans are exposed to something outside their scope of understanding, many American Drake fans were perplexed. The confusion came about not because of subliminal shots (*cough cough* Kendrick) or lyrical ingenuity from the Toronto rapper. Rather, "More Life" had some fans wondering, "What's 'riddim'? What is the 'chit chat ting'? Which West End?" and, "Where in the UK is Gyalchester"?

In short, what caught many American listeners off-guard was the heavy UK/Grime influence on the project. That is because, aside from the star-studded features from Kanye West, Young Thug, Quavo, and a low-key Lil Wayne, the so-called 'playlist' features some big-name and up-and-coming UK artists.

Despite having earned Drake some praise for breaking streaming records (90 million in a day) "More Life" was less of a Drizzy project and more an exposure of other talents.

For starters, the production team saw the addition of many newcomers, both to the US and the international scene. Though many of Drake's long-time friends and fellow Toronto producers inevitably worked on the playlist (40, Nineteen85, and Boi-1da to name a few), one lesser-known Canadian producer was also present on the production team: FrancisGotHeat. On "More Life", FrancisGotHeat showcased his signature melodious prod. His harmonious and rhythmic production for "4422" did not disappoint. In terms of foreign producers, "More Life" included the contribution of French producer Stwo for "Get It Together" and UK producer Nana Rogues for the tracks "Passionfruit" and "Skepta Interlude". Nana Rogues has produced tracks for top UK rappers (Grime artists) like Willey and Skepta.

Speaking of which, "More Life" also propelled many vocal artists to the international scene. Back to the "chit chat ting," because most of these artists are from the UK. To answer the questions of many American Drake fans, Giggs and "a" Skepta are prominent Grime artists from London. For those for whom this brings up the question "what is the Grime ting": Grime is an English music genre that emerged in East London from various electronic music styles. It also has a heavy Carribean and African influence due to the many descendants from those areas who live in the UK and take up Grime.

Though many ridiculed Drake for his seemingly recent appropriation of UK slang and other such 'badmon tings', the 2017-Grammy-Award-winner has a long love story with the UK's music scene. Back in 2011, the year he dropped what is arguably the last real Drake album, the Toronto rapper confessed his love for Grime and the surprising heavy influence that the genre has on his own music. Since then, he has shown immense respect for the artists who represent it, notably Wiley and Skepta. Skepta is a major force in the Grime scene, acting as a founding member of the number one Grime label and crew in the UK. He is also the recipient of two MOBO Awards, the UK's version of the BET Awards. Despite his prominence in the genre and due to the lack of interest in Grime from the international scene, Skepta has not seen a similar expansion worldwide. Enters Drake.

Drake's love for the genre has lead to his collaboration with the Grime star on stage in the UK and now on "More Life". Skepta is featured on the playlist with his own track, "Skepta Interlude." This is in addition to fellow Grime artists Giggs ("No Long Talk" and "KMT") and Sampha ("4422"). Drake's love for the UK scene is also present in his sudden change of vernacular. Drake's adoption of UK slang is apparent from track titles such as "Gyalchester" (a word play on the city of Manchester and its propensity to hold the most attractive gyals, or girls), "Blem" (Jamaican slang meaning to be high on Mary Jane, specifically), and "Madiba Riddim" (riddim being the rythm of reggae or dancehall music, strong influences of Grime), as well as in many of his verses outside of these tracks.


Another talent that's shone through "More Life" was British R&B singer Jorja Smith. Lending her vocals to several tracks on the playlist, Smith is an immensely talented vocalist and writer. Her velvety voice will transport you to an era of powerful soul in an instant, and this with her distinctive British accent. In addition, Jorja Smith's unique approach to music separates her from any teen armed with only a voice as she prides herself in writing pieces that tackle issues of global significance. Jorja's uniqueness in sound can be heard on "More Life" tracks such as "Jorja Interlude" and "Get It Together".

This blatant exposure of UK's finest did not go without yielding a return for the artists. It has been reported that these artists saw a major increase in US streams after the release of the playlist: 146% for Giggs, 21% for Skepta, and 16% for Jorja Smith. Essentially, Americans are on their way to being pengtings like Drake.

However, this brings up the conversation of the project's purpose. Prior to the release, Drake made sure to drive home the point that this was a "playlist." He did not market it as an album or even a mixtape. The term playlist is very telling. It easily implies that "More Life" was a project collaboration between the various artists featured, with Drake guiding the ship. This would explain his absence on the project (as in, the absence of "the old Drake"), the presence of up-and-coming talent, and the overexposure of UK-based artists. Despite providing vocals on the project, Drake mostly acted as a curator.

All in all, "More Life" should not be praised as a Drake work per say. Rather, it should be heralded as a collaborative project between the most talented, yet overlooked, individuals in the industrywho have not gained the international acclaim they deserve. As in, more life should be spent listening to these artists and producers because they have a lot to offer to the game. Furthermore, the project should not be judged by the whopping millions of streams because, in the words of Skepta, many listeners have clearly "never been in Marquee when it's shutdown eh?" Watch Drake and Skepta shut down the stage at Wireless 2015.


Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
two women enjoying confetti

Summer: a time (usually) free from school work and a time to relax with your friends and family. Maybe you go on a vacation or maybe you work all summer, but the time off really does help. When you're in college you become super close with so many people it's hard to think that you won't see many of them for three months. But, then you get that text saying, "Hey, clear your schedule next weekend, I'm coming up" and you begin to flip out. Here are the emotions you go through as your best friend makes her trip to your house.

Keep Reading...Show less
Kourtney Kardashian

Winter break is over, we're all back at our respective colleges, and the first week of classes is underway. This is a little bit how that week tends to go.

The professor starts to go over something more than the syllabus

You get homework assigned on the first day of class

There are multiple group projects on the syllabus

You learn attendance is mandatory and will be taken every class

Professor starts chatting about their personal life and what inspired them to teach this class

Participation is mandatory and you have to play "icebreaker games"

Everybody is going out because its 'syllabus week' but you're laying in bed watching Grey's Anatomy

Looking outside anytime past 8 PM every night of this week

Nobody actually has any idea what's happening this entire week

Syllabus week is over and you realize you actually have to try now...or not

Now it's time to get back into the REAL swing of things. Second semester is really here and we all have to deal with it.

panera bread

Whether you specialized in ringing people up or preparing the food, if you worked at Panera Bread it holds a special place in your heart. Here are some signs that you worked at Panera in high school.

1. You own so many pairs of khaki pants you don’t even know what to do with them

Definitely the worst part about working at Panera was the uniform and having someone cute come in. Please don’t look at me in my hat.

Keep Reading...Show less
Drake
Hypetrak

1. Nails done hair done everything did / Oh you fancy huh

You're pretty much feeling yourself. New haircut, clothes, shoes, everything. New year, new you, right? You're ready for this semester to kick off.

Keep Reading...Show less
7 Ways to Make Your Language More Transgender and Nonbinary Inclusive

With more people becoming aware of transgender and non-binary people, there have been a lot of questions circulating online and elsewhere about how to be more inclusive. Language is very important in making a space safer for trans and non-binary individuals. With language, there is an established and built-in measure of whether a place could be safe or unsafe. If the wrong language is used, the place is unsafe and shows a lack of education on trans and non-binary issues. With the right language and education, there can be more safe spaces for trans and non-binary people to exist without feeling the need to hide their identities or feel threatened for merely existing.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments