It is very common to have several mistakes and sometimes issues related to the topic when writing an article. You need to know what are the common mistakes that people do which makes their article not really engaging to read. In this article we are going to mention some important key points that will help you in avoiding those and write more captivating and engaging content that can win hearts of the readers.
In today's time writing a content that is worth reading has become a crucial element for any successful business. Yet it's not a piece of cake to write a short article that would require 3 minutes to give it a read. As its obvious the more you write, more likely you would encounter new challenges.
There are chances that you spend hours in creating a content that you hope will benefit the organization, but all your efforts go in vain due to some simple errors. But don't worry as have covered it all, keep reading, and you would be able to discover 6 common mistakes to avoid when writing an article.
Have a Clear Understanding of Your Audience
Having knowledge about your audience is the initial step that must be considered when it comes to writing an article. As it becomes a difficult task when you don't know who are you writing for, how you can help them and what they care about. If we take an example of the article that was written on affordable resume writing services, states each and every point that the students and young graduates want to know about making a resume and how they can seek help from the online services.
Don't Beat Around the Bush
Have a clear understanding of the topic that is being expected from the article. Do you want to persuade, entertain, inform, or the combination of those things? Whatever, is the intended goal of the article make sure you come to the point as soon as possible and not talking in cycles? As if you are not clear about this step chances are you would risk losing focus and creating a piece that would not be able to deliver that was expected. So plan and have clear points that would be easily comprehended by the audience.
Content Written in Passive Voice
The most common thing that writers do is using passive voice. However, active voice is more direct and stronger as the subject is doing something. While in the passive voice the subject takes the backseat. Yet passive voice is not the worst thing that could be done in an article but making a sentence incredibly wordy is the disservice to the reader. Sometimes using passive voice actually makes sense than the active voice. In cases in which the action is more important as compare to the one who is doing it. Since it obvious that things vary according to the situation but writing the whole article in passive voice doesn't make sense.
Include Call to Action
Once you have completed the article the last and most significant step for an article is that must be considered is to add a call to action (CTA). It should make the reader to take the next step in the journey that has made them to come and read your content. If you don't add a CTA, your audience might not have the understanding that what they should be doing next. So they will go somewhere else to find the answer.
Boring Titles and Headlines
You must have written a high-quality and most engaging content but if your titles and headings don't support your quality of writing then all your efforts will go in vain. There are chances that they won't even click on your material. It comes under the most significant theme just as catchy, informative meta-description writing. As nobody will draw towards your content until they find something that will get immediate attention and this can only be achieved through interesting headings.
No Double Check
It can come up as the blunder when you submit your work without prior double check or proofreading. No matter how efficient you are in your work, some mistakes always comes in. These mistakes can be in the form of grammatical, spelling or style, but it would definitely make it burdensome to read. Therefore, always remember to have double check of your work as if you cannot communicate your idea clearly, people would not care to read your article with all those distractions.
In a nutshell, until all these barriers are removed, you would not be able to achieve the amount of attention and appreciation you need for your content. Keep in mind all these 6 common mistakes and try avoiding them, the next time you sit writing. As it allows you to focus on boosting the strength of your work and develop a trustworthy reputation. The other thing that you must consider is avoid assuming and try researching on the facts you like talking about in your article. Always come up with your own content and avoid duplicating the work as it will decrease your worth. The more you act on these things the more attractive and engaging your content will become.
