As wonderful as mainstream make up brands like Urban Decay are, the beauty world has all sorts of hidden gem brands that may just as good, if not better, products. Indie make up brands generally are vegan and cruelty-free which is just one more perk. Some of the brands have all handmade products and others machines to increase production quickly. Each indie brand is not like the other which makes it great when looking for new products. Here are five indie make up brands worth the look.

1. Make Up Geek

Make Up Geek is an online store that has products for the face and eyes as well as brushes. They have a very large selection of great quality contour powders for every skin shade. The tones are natural but can be built up for an intense contour. They are also known for their single eyeshadow pans.

2. Beauty Bakerie

Beauty Bakerie is an up and coming brand that has a wide assortment of makeup that has quirky packaging and fun product names. As the title says, the brand is a bakery themed brand. They are known for their lip whips and the flour setting powder.

3. Sugar Pill

Sugar Pill is one of the brands that offer vegan products alongside their regular one. The website makes it easy to find the products so that a shopper does not half to hunt for the vegan products. On of top of that, they have created a signature logo of a cross inside a heart and are on the way to the mainstream with their colorful liquid lipsticks and loose pigments.

4. Too Cool For School

Skincare is just as important as the make up itself and Too Cool For School emphasizes that. Too Cool For School is one indie brand that is sold at Sephora. They have different themed product lines such as Dinoplatz and Glam Rock and offer both makeup and skin care including an egg cream mask.

5. Sigma Beauty

Sigma Beauty is the place for luxury brushes at a lower cost. They have staple brushes that every beauty guru has in their collection. Along with the brushes, they have a few different makeup products including the much loved holographic lip gloss.