Here's The Skinny On Social Media Marketing | The Odyssey Online
Start writing a post
Adulting

Here's The Skinny On Social Media Marketing

Tips and tools to make it easy.

Rochele Rosa
Apr 24, 2017
Murray State University
14
Here's The Skinny On Social Media Marketing
William Iven

Social media marketing is a beastly thing.

It takes immense patience, great content and a fantastic strategy to make it work. Here are a few tips on how to promote yourself, business or product through social media:

1. Twitter

For Twitter, follow influencers within the industry you want to be in most. Engage with their tweets. Use hashtags. Share your own expertise within Twitter parties. Whatever you do, don't oversell yourself. You're building a relationship, not a closing a sale.

2. Facebook

Facebook changes a lot, but doing some research on your audience and posting informative content within their interests that's also relevant to your business/service/product is a good start. Placing an advertisement on Facebook is relatively simple. Focusing that advertisement on the feeds of certain demographics, areas or interests makes it easy to reach a lot of people on a small budget.

3. Instagram

Instagram is about consistency and quality. And a lot of hashtags. Find a schedule that works with you for posting pictures to Instagram and stick to it. Focus on quality photos or videos with relevant and possibly trending hashtags. This will ensure a base for acquiring loyal followers.

4. Your Website

If you have a website, it's important that every social media account has a Call-To-Action to check out your website. Otherwise, there won't be any traffic going to buy your product or service.

Content creation

Content creation means utilizing the best tools within your budget to publish online. Some tools include:

1. www.canva.com

Canva is a free online design program that allows you to create stunning social media posts, infographics, advertisements and an assortment of other things. It's easy to use and has a 'team' feature where multiple people have access to the same projects.

2. www.unsplash.com

Unsplash is a website where amazing photographers post their photos to be used by anyone for anything. No copyright infringement thanks to the creative commons registration.

So when you are creating these beautiful designs in Canva but need an equally beautiful photo, go to Unsplash.

Awesome content means effective social media marketing.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Relationships

Power of Love Letters

I don't think I say it enough...

New Brunswick, NJ
442830
Illistrated image of a letter with 2 red hearts
StableDiffusion

To My Loving Boyfriend,

  • Thank you for all that you do for me
  • Thank you for working through disagreements with me
  • Thank you for always supporting me
  • I appreciate you more than words can express
  • You have helped me grow and become a better person
  • I can't wait to see where life takes us next
  • I promise to cherish every moment with you
  • Thank you for being my best friend and confidante
  • I love you and everything you do

To start off, here's something I don't say nearly enough: thank you. Thank you, thank you, thank you from the bottom of my heart. You do so much for me that I can't even put into words how much I appreciate everything you do - and have done - for me over the course of our relationship so far. While every couple has their fair share of tiffs and disagreements, thank you for getting through all of them with me and making us a better couple at the other end. With any argument, we don't just throw in the towel and say we're done, but we work towards a solution that puts us in a greater place each day. Thank you for always working with me and never giving up on us.

Keep Reading...Show less
love story
Lifestyle

11 Signs You Grew Up In Hauppauge, NY

Because no one ever really leaves.

Rider University
16315
Map of Hauppauge, New York
Google

Ah, yes, good old Hauppauge. We are that town in the dead center of Long Island that barely anyone knows how to pronounce unless they're from the town itself or live in a nearby area. Hauppauge is home to people of all kinds. We always have new families joining the community but honestly, the majority of the town is filled with people who never leave (high school alumni) and elders who have raised their kids here. Around the town, there are some just some landmarks and places that only the people of Hauppauge will ever understand the importance or even the annoyance of.

Keep Reading...Show less
hauppague
Lifestyle

Moana's Top 10 Life Tips

"Moana" is filled with life lessons that involve far more than finding true love as many other Disney movies do.

Millennials of Michigan
41418
Animated image of a woman with long dark hair and tattoos
StableDiffusion

1. It's easy to be fooled by shiny things.

Digital image of shiny gemstones in cased in gold. shiny things StableDiffusion

Tamatoa created a liar filled with shiny things simply for the purpose of tricking fish to enter and become his food. He too experiences a lesson in how easy it is to be tricked by shiny things when Moana distracts him by covering herself in glowing algae so Maui can grab his hook.

Keep Reading...Show less
moana
Student Life

7 Types Of Students You Will Meet In College

You wish you could be #5, but you know you're probably a #6.

University of Southern California
21163
cool group of lazy college students in class
StableDiffusion

There are thousands of universities around the world, and each school boasts its own traditions and slogans. Some schools pride themselves on sports, while others emphasize their research facilities. While there is a myriad of differences among each and every school, there will always these seven types of students in class.

Keep Reading...Show less
college students
Featured

15 Rhyme Without Reason Greek Life Function Ideas

When you have no ideas for what to wear to this date function

Appalachian State UniversityNational Writers Society
321599
A dog and a frog
Healthy Pets

I am going to a rhyme without reason date function and I have looked at so many different rhyming words and I figured there need to be a new list of words. At these functions, there are usually at least two rockers and boxers and an umpteenth amount of dogs and frogs. I have come up with a list of creative and unique ideas for these functions.

If you like what you see, get a shopping cart going with these costumes.

Keep Reading...Show less

Trending Topics

Subscribe to Our Newsletter

Facebook Comments