Growth Of The YouTube Let’s Play Industry | The Odyssey Online
Start writing a post
Lifestyle

Growth Of The YouTube Let’s Play Industry

An introductory blurb to the world of Let's Play gaming channels and their growing influence.

123
Growth Of The YouTube Let’s Play Industry
Mashable

As much as I like to call myself productive, l’ll be honest: I enjoy laziness to the fullest. Most of my free time in June has been spent lounging across my couch bed, waking up late and drowning myself in unproductive pastimes like old "Pokémon" games and YouTube videos. In fact, I’d say I spend at least a couple of hours a day on YouTube. It’s become part of my routine to check my subscriptions list for new videos to watch during breakfast and before I fall asleep at night. Over the years, YouTube has developed its own unique culture and become a staple part of the World Wide Web, host to a wide variety of content both in the U.S. and internationally. One type of content that I particularly enjoy is Let’s Play videos.

“What’s a Let’s Play?”

To put it simply, Let's Play videos feature other people playing video games, often accompanied by the gamer's (or gamers') comedic or thoughtful commentary as they play.

“Why would you watch other people play games instead of playing them yourself?”

I've sometimes found it awkward to explain my answer to this question, especially to people unfamiliar with today’s internet culture. There are a number of reasons why fans like me avidly enjoy watching Let's Players. For one, most people my age don't have enough time or money to buy and play video games on a daily basis, so these online gaming videos give viewers a chance to experience the games they like or are interested in actually purchasing themselves.

I also believe watching YouTubers play games online provides an entirely different experience than just playing them. It’s not just the game you’re there to see and hear, but also the person behind the controller. You get to view the game from a different lens and laugh along to flavorful commentary and (usually) genuine reactions of the players-at-hand. Each YouTuber has their own personality, so you're bound to find someone who appeals to your sense of humor.

Whatever your reason for enjoying (or not enjoying) these videos, the Let's Play industry has undoubtedly skyrocketed in popularity. KTLA5 recently released a news segment on one most popular gaming group, the Game Grumps, showing viewers the behind-the-scenes process of how they produce content and gain revenue through their videos. YouTube is steadily becoming recognized as a tangible career for vloggers, gamers and other online content creators worldwide.


The growth of this industry has not only given ordinary people the chance to make a career out of doing what they love, but has also created a platform from which YouTubers can reach out to millions of people. Popular YouTube Let’s Players such as PewDiePie and Markiplier, two of the most well-known online gamers who propelled the profession's publicity a few years back, use YouTube and Twitch (a livestream site) to raise money for charities and spread greater awareness for important humanitarian causes. Just last year, Markiplier raised over $74k for the Depression and Bipolar Support Alliance in less than 24 hours, thanks to fans and subscribers who tuned into his live "Super Mario World" playthrough and donated to his crowdfunding page.

Let's Play videos are admittedly not everyone's cup of tea, but if you're a gaming fan and ever find yourself a lazy day to spare, look up some Let Play's channels and see if you like their brew.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Entertainment

15 Times Michael Scott's Life Was Worse Than Your Life

Because have you ever had to endure grilling your foot on a George Foreman?

2150
Michael Scott
NBC

Most of the time, the world's (self-proclaimed) greatest boss is just that, the greatest. I mean, come on, he's Michael Freakin' Scott after all! But every once in a while, his life hits a bit of a speed bump. (or he actually hits Meredith...) So if you personally are struggling through a hard time, you know what they say: misery loves company! Here are 15 times Michael Scott's life was worse than your life:

Keep Reading...Show less
Featured

12 Midnight NYE: Fun Ideas!

This isn't just for the single Pringles out there either, folks

16787
Friends celebrating the New Years!
StableDiffusion

When the clock strikes twelve midnight on New Year's Eve, do you ever find yourself lost regarding what to do during that big moment? It's a very important moment. It is the first moment of the New Year, doesn't it seem like you should be doing something grand, something meaningful, something spontaneous? Sure, many decide to spend the moment on the lips of another, but what good is that? Take a look at these other suggestions on how to ring in the New Year that are much more spectacular and exciting than a simple little kiss.

Keep Reading...Show less
piano
Digital Trends

I am very serious about the Christmas season. It's one of my favorite things, and I love it all from gift-giving to baking to the decorations, but I especially love Christmas music. Here are 11 songs you should consider adding to your Christmas playlists.

Keep Reading...Show less
campus
CampusExplorer

New year, new semester, not the same old thing. This semester will be a semester to redeem all the mistakes made in the previous five months.

1. I will wake up (sorta) on time for class.

Let's face it, last semester you woke up with enough time to brush your teeth and get to class and even then you were about 10 minutes late and rollin' in with some pretty unfortunate bed head. This semester we will set our alarms, wake up with time to get ready, and get to class on time!

Keep Reading...Show less
Student Life

The 5 Painfully True Stages Of Camping Out At The Library

For those long nights that turn into mornings when the struggle is real.

3575
woman reading a book while sitting on black leather 3-seat couch
Photo by Seven Shooter on Unsplash

And so it begins.

1. Walk in motivated and ready to rock

Camping out at the library is not for the faint of heart. You need to go in as a warrior. You usually have brought supplies (laptop, chargers, and textbooks) and sustenance (water, snacks, and blanket/sweatpants) since the battle will be for an undetermined length of time. Perhaps it is one assignment or perhaps it's four. You are motivated and prepared; you don’t doubt the assignment(s) will take time, but you know it couldn’t be that long.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments