When most people think of Dutch Bros, they think of broistas making drinks while playing loud and upbeat music. But there is so much more to Dutch than just that, there are so many things everyone should know about this company so they can understand what Dutch is all about.
Let me start by saying that I am where I am and I am who I am in my life right now because of Dutch. When I got hired, I thought I would just be making coffee and talking to people (which I was beyond excited for), but after I got done with training and was finally in my stand working for the company, I learned very quickly that it is so much more than that. Before even a month went by, I absolutely fell in love with everything about this company.
Here are just a few of the many things I think everyone should know about Dutch Bros Coffee:
1. Dutch is not just about making coffee and money.
Dutch is all about the community, giving back, and spreading the Dutch Luv. As a company, we love giving back to our community and have three main "give back" days every year (Drink One for Dane, Buck 4 Kids, and Dutch Luv Day) along with many different local "give back" days throughout the year as well. Our most recent "give back" day was Dutch Luv Day on February 14, and all of our stands together raised over 1.6 million pounds of food for local families. (Huge shout out to the Dutch Nation for that, by the way!)
2. Everything we do is for our customers, or "custies".
Our custies are the reason we do what we do and why we love every second of it. Without them, we wouldn't be here. Dutch definitely wouldn't be around if it weren't for our amazing custies. That is why we do so many things for our custies, like a free drink if it's your first time at Dutch, free birthday drinks (because what would be a better way to celebrate than with some free Dutch?!), and if a custie is having a bad day, we're going to do everything we can to hook that person up and make their day better!
3. We genuinely care about every conversation and want to talk to you.
We love being able to talk to our custies about anything and everything they feel like talking to us about at the window. We consider ourselves to be so lucky to be able to get to know and have a conversation with every person that comes to Dutch. We love talking to you and want you to know that when you pull up to the window, you are our number one priority, and we want to make your experience (in just those few minutes) the best we can.
I just wanted to finish by saying that my crew has became my family and Dutch has brought me the best friends I could ask for. If it weren't for this company, I'm not sure where I would be in life, because when it feels like nothing is going right in my life, I know that I can always count on my Dutch family to be there for me through it all. I am so thankful to be a part of such an amazing company!