Is Demonetization Censorship? | The Odyssey Online
Start writing a post
Politics

Is Demonetization Censorship?

How and why YouTube is censoring its creators.

337
Is Demonetization Censorship?
Pexels

In the past year, YouTube has become notorious for being at the center of debates on censorship and the ever-present issue surrounding freedom of speech and the lengths to which it should be allowed in the US and elsewhere.

To those who aren't aware or simply don't keep up with YouTube drama, due to a series of events last year involving widely followed content creators that, in many cases, were supported and promoted by YouTube themselves, these creators as well as YouTube employees themselves were brought under fire for, initially, doing nothing to address these issues or at least reprimand those responsible.

In an act of solidarity against the video streaming platform, hundreds of YouTube's largest and most influential advertisers pulled out due to the company's current policy at the time. Soon, content creators saw drastic drops in ad revenue.

In many cases, these changes took place overnight with many YouTubers dubbing the event the "Adpocalypse."

YouTube, realizing the implications of losing all their sponsors and advertisers, quickly adjusted their policy, promising to regulate content to a higher extent and implement a system of demonetization for videos that dealt with sensitive topics, weren't suitable for specific audiences, or could offend specific groups or individuals.

The effects of demonetization, along with a new algorithm which silently promoted content that would make YouTube a more "family friendly" platform, were quickly realized by many. YouTubers noticed decreased channel growth, lack of sponsorship on specific videos, and a smaller amount of views overall.

At its inception, YouTube was created with the intent to be a platform where anyone and everyone around the world could post videos of essentially whatever they wanted. Although blocked altogether in a handful of countries and simply not available in others, the majority of the world is familiar with the platform or have used it for their own benefit. People around the world could post whatever they wanted, whatever they believed, and whatever they thought and not be reprimanded for it.

However, since 2012 YouTube has exploded in popularity and thus demonetization has now been implemented to maintain the platform's large influence and, in many ways, ensure the safety and stability of the business that is YouTube.

Because YouTube is a private company it is not subject to US constitutional rights or laws. This gives them the ability to censor certain content and promote others without facing immediate legal ramifications. Although demonetization and censorship rules in YouTube's new terms of service have greatly reduced videos of pornography, child abuse, and graphic content, the problem arises when these rules, which are vague and extremely unclear, are inadvertently used to censor videos dealing with issues that have to do with politics, current events, and other sensitive topics.

Although it is rare for videos to be directly censored or taken down, the demonetization tactic used by YouTube, which essentially allows videos to remain up on the website but eliminates the ability for content creators to make money off of them, is another way for YouTube to censor its creators.

Despite what you've heard, most dedicated creators on the platform make a meager livelihood off of the money they make from their videos. By taking away the ability from certain channels to make money YouTube is, at the same time, discouraging content of this type and thus censoring it.

In other words, if a creator can post a video about whether Burger King or Wendy's fries are better and get paid for it or post a video discussing the recent missile strikes by the US in Syria and not receive any profit which will be more rewarding and useful to them?

By forcing creators to rebrand their channels to cater to the new "family friendly" atmosphere of the platform, YouTube is openly censoring highly specific and targeted content and undermining the goal it set out to achieve in 2005 which was to create such a platform where people wouldn't be afraid to post whatever they wanted whenever they wanted to do it.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
friends
Photo by Elizeu Dias on Unsplash

If I have learned one thing in my lifetime, it is that friends are a privilege. No one is required to give you their company and yet there is some sort of shared connection that keeps you together. And from that friendship, you may even find yourself lucky enough to have a few more friends, thus forming a group. Here are just a few signs that prove your current friend group is the ultimate friend group.

Keep Reading...Show less
ross and monica
FanPop

When it comes to television, there’s very few sets of on-screen siblings that a lot of us can relate to. Only those who have grown up with siblings knows what it feels like to fight, prank, and love a sibling. Ross and Monica Geller were definitely overbearing and overshared some things through the series of "Friends," but they captured perfectly what real siblings feel in real life. Some of their antics were funny, some were a little weird but all of them are completely relatable to brothers and sisters everywhere.

Keep Reading...Show less
Sorority Girls
Owl Eyes Magazine

College is a great place to meet people, especially through Greek life. If you look closely at sororities, you'll quickly see there are many different types of girls you will meet.

1. The Legacy.

Her sister was a member, her mom was a member, all of her aunts were members, and her grandma was a member. She has been waiting her whole life to wear these letters and cried hysterically on bid day. Although she can act entitled at times, you can bet she is one of the most enthusiastic sisters.

Keep Reading...Show less
Lifestyle

10 Reasons Why Life Is Better In The Summertime

Winter blues got you down? Summer is just around the corner!

693
coconut tree near shore within mountain range
Photo by Elizeu Dias on Unsplash

Every kid in college and/or high school dreams of summer the moment they walk through the door on the first day back in September. It becomes harder and harder to focus in classes and while doing assignments as the days get closer. The winter has been lagging, the days are short and dark, and no one is quite themselves due to lack of energy and sunlight. Let's face it: life is ten times better in the summertime.

Keep Reading...Show less
Relationships

10 Things That Describe You and Your College Friends

The craziest, funniest, and most unforgettable college memories are impossible to create without an amazing group of friends.

448
College Friends
Marina Lombardi

1. You'll never run out of clothes when you have at least four closets to choose from.

2. You embrace and encourage each other’s horrible, yet remarkable dance moves.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments