All small business owners want their company to be thriving and well-known. It just so happens that the best way to do this is to promote your company on social media. Did you know almost 4 billion people use social media every single day?! That's a lot of possible new customers for you! To help make your business the best it can be, here are five hacks for promoting your company on social media.

Make Your Posts at Just the Right Time

When you make an advertisement or just a fun fact to put your business out there, you want a large audience to see it. To ensure that a lot of people will catch your post on their feed, make sure you are posting them during high traffic hours. For example, it would be much more reasonable to make a post at 8 pm when social media users are settling down after dinner and scrolling their feed than to post at 11:30 am when many are at work and busy.

Set a Schedule!

To ensure that you do not forget to post your content as well as the perfect time to post, make a schedule or even set timers for when you want to publish your content. Some apps even let you schedule your posts for a specific time so you can make sure they'll automatically be posted right when you want them to!

Utilize Hashtags

This may seem like an obvious one, but keep in mind not everyone is as social media savvy as you may be, and that is okay! That's what we are here for! Hashtags allow your post to pop up when someone searches the keyword and can even result in a trending post. Try to choose hashtags that are relevant to your topic, not too long and spelled correctly.

Post to Your Story

Most social media apps, especially Facebook, Instagram and Snapchat, have the option of creating your own story. These typically pop up at the very top of a person's social media app and are quick pictures or videos that users can easily click through. That is typically the first thing a social media user will look through and this way, they are almost guaranteed to see your post!

Create and Promote A Blog

You never know what great idea may become the next most shared thing on Facebook. Blogs are all the rage nowadays and having a blog with regular posts can help your business thrive. Make sure to create blogs relevant to your service, post them at the right time and share them on all of your business' social media pages!