10 REASONS TO DO HOME STAGING

The other day someone told me that people in Spain don't do Home Staging because they don't even know their name. Speaking English is still a problem in Spain, it is true, but I cannot believe that it is the reason why people show dirty, untidy buildings, full of personal photos, to smell like fried food or they hang photographs with people sleeping in bed in real estate portals (no exaggeration, I saw it).

So that there are no more apologies, I bring you ten reasons why you have to do Home Staging in all properties, that you want to sell or rent quickly and with the best benefits.

1. EXCELLENT FIRST IMPRESSION

Experts say that the decision to buy a home is decided within the first 90 seconds of the first visit, so it is essential to make an excellent first impression.

With the use of a real estate marketing strategy, such as Home Staging, you get it for sure, because it is about making whoever visits each room feel at home.

2. IT IS VERY PROFITABLE

The value invested in a Home Staging, normally, is between 0.5% and 1.5% of the value of the property, a value that can be easily assumed with the sale or rental of a property, both by the owner and by a real estate agency.

3. POWER THE BEST OF THE PROPERTY

When hiring a professional to prepare the property, he will highlight the positive points of each room, such as natural light, the spaciousness of the spaces, the terraces and balconies, and other details that everyone dreams of having at home. In this way, the less interesting points of the property will become less important.

4. PHOTOGRAPHS WITH MUCH BETTER QUALITY

A picture is worth a thousand words. We all know it, that is why it is very important to hire a professional photographic report, but photography does not work miracles if the spaces are dirty, messy and have no charm, there is no photography that teaches otherwise. With Home Staging, the whole house will be ready to "walk on a catwalk", making each photograph love at first sight.

5. STANDS OUT FROM OTHER PROPERTIES

The real estate portals are full of properties for sale, but not homes and families are looking for a home. By preparing the house, cleaning, ordering, decorating and taking some super beautiful photos, you will ensure that the ad is not just one more in a list, it will be special and will stand out from the others.

At this point, it is also important not to have the same property published several times on the same real estate portal, because it will end up tiring the user and being considered spam. Working with only one real estate is the most beneficial, rudn enclave provides you with best real estate property, but I better tell you about that in another publication.

6. ATTRACT MORE PEOPLE

By presenting a property with an appealing image, where most families can imagine living, thanks to its commercial and neutral decoration, you will get more people to show their interest in the property. The more visits, the more chances you have of finding the ideal buyer or tenant.

7. SELL OR RENT FASTER

As you attract more people to visit, you will surely find the ideal buyer or tenant much faster. The AHSE - Associations Home Staging España recorded that, on average, a flat without Home Staging stays on the market for almost nine months and one with Home Staging stays on the market for less than two months. Just for time, it's already profitable.

8. BETTER BENEFITS

It is basic, anything appetizing, beautiful and well-presented is worth more than the same thing, dirty, messy and that smells bad. A car with a knock on the door, however discreet it may be, is worth less than a car without scratches and with a shiny body, the same thing happens with real estate.

9. LESS PRICE NEGOTIATIONS

When a home is priced within market values and is well prepared with a Home Staging , where there are no defects that potential buyers can fault, there is no reason to negotiate the price .

In addition, if you get more visits, you will have many more people interested and with it less possibilities that it will be necessary to lower the price.

10. EVERYONE WILL REMEMBER YOU

If you are a realtor, all your clients will remember you because you present homes and not real estate. Details, smells and beautiful things in general remain much more in the memory than the reverse.

They may not buy or rent that house, but they will speak well of you, your houses and they need a professional in the area they will call you.

I cannot understand this way the people who wash it, iron it and take a lot of photos to sell a shirt and for a property they do not do even half, when its value is 10,000x greater.

HOME STAGING, THRILL TO SELL A HOME

Experts say that the sale of a house is decided in the first ninety seconds of the visit, so we can say that you have very little time to make a good first impression. In addition, the decision making is made based on 70% of emotional factors.

EMOTIONAL MARKETING IN THE REAL ESTATE SECTOR

Nowadays it is impossible to put Emotional Marketing aside, a strategy that helps to connect with the public through the most human part: emotions; creating affective bonds. And what is more effective than a home? Little thing.

Our house is our refuge, where the bad stays outside, it is our castle, where we prepare for great battles, it is our oasis. In it we want to feel comfortable, calm and protected, and when we look for a new one, because the old one will no longer serve us, we want it to make us feel much better, to receive us with open arms and to identify with us.

HOME STAGING, THE STAGING

The preparation of any property is essential before selling or renting, to capture the attention and emotion of those looking for a new home. No one will feel comfortable in a space full of personal photographs of another family, with memories of a life that does not belong to them and where the elements do not create a harmonious and orderly environment ... not to mention the smells, but this remains for another day.

By preparing a house to sell with a Real Estate Marketing strategy, Home Staging, they are not only giving visitors an experience of emotions, but they will also be able to attract many more people, which will make you sell or rent the apartment much faster and without having to negotiate the price of the property.

PHOTOGRAPHY COMES FROM THE HAND OF HOME STAGING

I did not mention it, but all this includes a professional photographic report, which will be the first of the first impressions that potential buyers will have. As important as Home Staging and that, therefore, most professionals include it in the pack.

In summary, preparing your house to sell will bring you more potential buyers, faster and less price negotiation, as long as the property is for sale at its market price, a crucial factor so that your property is not lost in real estate portals and that in the end you have to lower it a lot.

U MARSAL PROJECT, LOW-COST HOME STAGING EXPRESS

Home Staging is much cheaper than any negotiation of the price of the property. The buyer of a home can lowers the price by up to 15% in the final negotiation, but if the home has a good Home Staging done, it will be difficult to do so, because it will be difficult to find aspects to criticize in the home.

TYPES OF HOME STAGING SERVICES

There are different ways of doing Home Staging and of course there are different budgets for each of them. The most complete and radical Home Staging is the one we did in blue world city Islamabad, where Relooking and a Complete Home Staging was done with real furniture, we could call it "extreme makeover".

In addition to making a Complete Home Staging with real furniture in empty houses, cardboard furniture prepared for this type of work can be used, which are much cheaper.

These are Home Staging services that totally change the spaces, give a new life to the property, especially if they are empty spaces or in poor condition. They are very complete works, and the result is surprising, greatly improving the quality of visits and even their positioning.

INEXPENSIVE HOME STAGING SERVICES

There are other Home Staging services, which are not as radical and comprehensive, but which can also give visitors a better first feeling. It all depends on the state of the property and the budget, but we cannot forget that we only have one chance to make a good first impression.

At Carolina Baracho - Home Staging we can do a telematic consultancy, where we give you a complete report of what you would have to do to enhance your property or make a Home Staging Express with a little organization and strategic decoration, as was done in this project.

HOME STAGER COMES IN AFTER RELOOKING, CLEANING, AND REMOVAL OF JUNK

After the floor has been cleared the Home Stager enters with all of its equipment. In this case we did a Home Staging Express service, we used most of the furniture that was in the apartment, we organized it and created everyday scenarios in each room.

RESULT OF THE HOME STAGING EXPRESS

With a service like this, we ensure that visitors can imagine living in every corner of the house, something essential when we want to sell a home. If they don't have positive feelings, they won't want it. Emotion commands any purchase.